Digital Communications

Digital communication involves an organization’s online communication efforts. Most organizations today use a wide range of online channels—from their website to podcasts to blogs—to connect with current and prospective customers, employees, and other stakeholders. They need digital marketing professionals who have a keen understanding of how to leverage this convergence of technology and messaging to their advantage.


Website Development


E-Newsletters

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Text Messaging

Text messaging is a helpful tool that can quickly and easily keep you in contact with your students, families, and colleagues. There are numerous texting services that can provide you with security, anonymity, and data analysis tools. You can sent mass text messages or text individual students without giving out your personal cell phone number. You can analyze your messages to see which messages students open and engage with the most to inform your future messaging campaigns. Below is a list of known text messaging services to explore more. Would you like your text messaging service included on this list? Contact us.


Radio and Podcasting

 

Image from npr.org

 

Blogs

Blogs can be an important vehicle for your message. A space where you can share longform information, it can be an anchor in your messaging campaign, where you can link important information and link the blog out on other platforms. Share your GEAR UP story. Share the story of your community.


Resources